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Gain in-depth knowledge of business analytics tools and strategies to make data-driven decisions with the Business Analytics: From Data to Insights course. Whartons three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. In some cases, there are credits that count toward a higher level of certification. Delivered in collaboration with program partner Emeritus: This program is also offered in Spanish. Learn how to use historical data such as trends and consumption patterns to estimate forecasts for the future. Determine the most favorable outcome for a business decision using decision trees in conjunction with optimization and simulation. Emeritus will offer four live-teaching sessions to improve comprehension of how to use business analytics to turn data into an advantage. Contact. or get US$275 off with a referral, Enroll your team and learn with your peers. All programs are designed to fit into your working life. Choose the right tool for decision-making to create future business strategies and determine the kinds of predictions you can make to create future strategies. Faculty Director, EY Professor of Accounting; Chairperson, Accounting Department, Frances and Pei-Yuan Chia Professor; Professor of Marketing, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), Professor of Operations, Information and Decisions, Associate Professor of Operations, Information and Decisions, Anheuser-Busch Professor of Management Science, The K. P. Chao Professor; Professor of Marketing; Vice Dean, Analytics at Wharton; Chairperson, Wharton Marketing Department; Professor of Economics; Professor of Education; Professor of Statistics, The Wharton School. Wharton's online Business Analytics Specialization arms managers and leaders with the tools needed to break away from the pack. Note that, unless otherwise stated on the program web page, all programs are taught in English and proficiency in English is required. The Business Analytics Capstone Project gives you the opportunity to apply what you've learned about how to make data-driven decisions to a real business challenge faced by global technology companies like Yahoo, Google, and Facebook. Sports Analytics and Business Initiative , Computational Social Science for Business, Environmental, Social and Governance (ESG) Analytics Lab, 2023 Women in Data Science @ Penn Conference, 2022 Women in Data Science @ Penn Conference, 2021 Women in Data Science @ Penn Conference, Computational Social Science for Business . If you are uncertain about program prerequisites and your capabilities, please email us at the ID mentioned above. 6-8 hours per week, US$2,750 The Wharton School is accreditedby the International Association for Continuing Education and Training (IACET) and is authorized to issue the IACET CEU. Accounting Analytics explores how financial statement data and non-financial metrics can be More than 50 percent of our participants are from outside the United States. Business Analytics: From Data to Insights at The Wharton School. Moreover, analysts and managers with appropriate skills to use analytical concepts are in a shortage, keeping newcomers in demand for decision-making needs. First, identify three sources of use cases and start to build them. Discussion: How Does Your Company Collect Data? If you still have questions on whether this program is a good fit for you, please email learner.success@emeritus.org, and a dedicated program advisor will follow-up with you very shortly. Business analytics is the practice of using data to help inform and influence a company's decision making. This button displays the currently selected search type. This program is scored as a pass or no-pass; participants must complete the required activities to pass and obtain the certificate of completion. To get started, please complete the information form on the following page. Business Analytics: From Data to Insights 9 Weeks, Online Chief Technology Officer (CTO) Program 9 to 12 Months, Online + On Campus Corporate Governance: Maximize Your Effectiveness in the Boardroom 6 Weeks, Online Driving Strategic Innovation: Leading Complex Initiatives for Impact 8 Weeks, Online Executive Compensation: Strategies and Frameworks . Yes. How has Kohl's been using analytics for smartphone targeting? A business analyst is a specialist in many IT fields as well as in Digital transformation is the process of adopting and utilizing state-of-the-art technologies in order to boost business activity, improve safety, and Something went wrong. No business school is better placed than Wharton to help you take charge of information, not be overwhelmed by it. The A/B Testing Simulation is modeled after real-world interfaces, the Simulation provides students with a highly interactive look into the world of A/B testing, and engages them throughout the entire process from setting up questions to reading the outcome data to find actionable insights. How is Starbucks identifying which customers to give deals to in order to maximize return on investment (RoI)? Organizations that leverage customer behavioral insights outperform peers by 85% in sales growth and more than 25% in gross profit. How Data Analytics Can Help Deliver Social Good December 20, 2022 How Analytics Is Changing Finance November 29, 2022 Beyond Business: Humanizing ESG December 13, 2021 Optimization Models Use data analytics to derive insights into the key components of the staffing cycle for your business hiring, internal mobility, and attrition. The goal is for you to leverage cutting-edge analytical tools along with traditional marketing methodologies to realize better results and increase profits. In this course, taught by Whartons acclaimed accounting Someone from the Coursalytics team will be in touch with you soon. This information will be clearly noted in the program brochure. Merck Case Study: Build a Decision Tree Enrol for a Program in Data Science, 25+ Tips for Improving Your Graphic Design Skills, Top Universities in India Offering Cyber Security Courses, How to Make a Career in the Field of Artificial Intelligence, Top 10 Benefits of Holding a Certification in Business Intelligence, Which are the best certification courses for Photography in India, A Beginner's Guide to Pursue Python Programming, Want to Pursue a Career in Blockchain Technology? You wont regret it., $79/month Leadership & Management Certificate Program (Wharton Executive Education) 6. What I aspired in my journey Optional practice quizzes and Knowledge Checks are not graded but help reinforce your learning. Wharton AI & Analytics For Business. Duration: 4 weeks (4-5 hours/week). In this program, you will learn how to use AI concepts and tools to sharpen your analytics mindset and enable a fully digital business strategy. Yes! Our participants tell us that taking this program together with their colleagues helps to share common language and accelerate impact. Participants will need the latest version of their preferred browser to access the learning platform. Disclaimer At the end of this Capstone, youll know how to Class profiles vary from one cohort to the next, but, generally, our online certificates draw a highly diverse audience in terms of professional experience, industry, and geography leading to a very rich peer learning and networking experience. Mid- to senior-level managers looking to learn how analytics can help improve performance within their functional area while impacting business and growing in their roles. In this course, Whartons top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. Besides, data is a crucial form of understanding business, and it doubles every three years. Business Analytics: From Data to Insights. Gain hands-on experience with machine learning. Accessibility, Identify Effective Methods for Collecting Customer Data, iD Fresh Food Case Study: Practice Using Historical Data, Vanderbilt Medical Center Case Study: How to Improve Predictions, iD Fresh Food Case Study: Apply Optimization Models, IEC in Sports Case Study: Apply Prediction Models, Data Analytics Simulation: Strategic Decision Making, Identify and interpret effective methods for collecting data on customer behavior, Use customer data to make better business decisions, Videos pertaining to each weeks learning, Assignments, quizzes and reading materials, Access to all the program videos, webinars and participate in group discussions and assignments. The Business Analytics program is designed to give participants an understanding of how to look at data and identify insights, improve their ability to make long-term predictions, and prescribe future actions to help make better business decisions. Transform your data into actionable insights with Data Courage's AI analytics services. Vanderbilt Medical Center Case Study: How to Improve Predictions Prof Christopher D. Ittner, Prof Peter Fader, Prof Raghuram Iyengar, Prof Senthil Veeraraghavan, Sergei Savin, Ron Berman, Prof Noah Gans, Prof Eric Bradlow, and Mattew Bidwell will be teaching the curriculum. The Marketing Analytics program is designed to help you develop an analytical approach to optimize your marketing spends and make informed decisions. Identify effective methods for collecting data on customer behavior and use it to make better decisions for your business. Start date: May 13. Wharton's three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. EXPLORE. Well help you understand customers and markets through customer analytics. Yes, the flexible payment option allows a participant to pay the program fee in installments. Successful enterprises from retail to finance rely on data to formulate strategies that drive revenues and grow their customer base. Academic Research Building. This website stores cookies on your computer. Because no one does data and analysis better than the Wharton School. We unite the Schools trail-blazing teaching, research, and industry engagement initiatives that use data to improve decision-making and generate actionable business insights. 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Youll learn how data analysts describe, predict, and inform business decisions in the specific areas of marketing, human resources, finance, and operations, and youll develop basic data literacy and an analytic mindset that will help you make strategic decisions. The Business Analytics: From Data to Insights program allows the candidates to get an experience of the Wharton culture through the lectures. Georff Garrett: Hi, Im Geoff Garrett, Dean of the Wharton School, and Im thrilled to introduce Whartons Business Analytics Specializationthe first comprehensive set of online courses to teach you how to use big data to make better business decisions. Wharton's three-month online program Business Analytics: From Data to Insights arms managers and leaders with the tools needed to break away from the pack. $79/month ONLINE CERTIFICATE PROGRAM BUSINESS ANALYTICS: FROM DATA TO INSIGHTS PROGRAM Nothing could be more valuable to your business education than the Wharton Business Analytics Specialization. If youre ready to enroll now, click the button below. Please email us if you need further clarification on any specific program requirements. Analysts who want to understand the business implications of analytics, better equip themselves to draw business relevant insights, and grow in their career. In the 21st Century, its not what you know that matters; its how you use what you know that will determine your success in business and in life. When expanded it provides a list of search options that will switch the search inputs to match the current selection. Please connect with us via email for assistance. You may request a full refund within seven days of your payment or 14 days after the published start date of the program, whichever comes later. However, you can download files of video transcripts, assignment templates, readings, etc. C-suite executives looking to keep pace with current trends, use business analytics as a strategic advantage, and make more data-backed decisions. IEC in Sports Case Study: Apply Prediction Models Please contact me to discuss my learning needs. How does American Express use social media data to predict whether you are going to give up your American Express card? The course includes case studies about media, consumer packaged goods, apparel, retail, technology, and financial services, concerning companies like Starbucks, Amazon, and Netflix. In fact, the hardest part of engaging analytics is not the data science or the technology. This program is right for you if you are a: +1.215.999.8689 No, there is no alumni status granted for this program. You will also discover how to bridge any knowledge gap that may exist between your data science teams and the C-suite and convert model-based recommendations into actionable insights and better managerial decisions. Cost: $2,600. Learn more about Analytics Partnerships , Learn more about Professional Engagement . Apply Data Analytics to Your Workplace. For the first time in history, business leaders can make personnel decisions based on deep analysis of data. Please contact me to discuss my learning needs. Earn a digital Wharton certificate upon successful Improve your decision-making process and deepen your business insights through Wharton's three-month certificate program Business Analytics: From Data to Insights. Accessibility. Check back to this program web page or email us to inquire if future program dates or the timeline for future offerings have been confirmed yet. Get a chance to interact with Wharton faculty, who are experts in their field, to better understand how to apply business analytics and turn data into a competitive advantage. Business Analytics: Data-Driven Strategy Big data and analytics are more than technology and data science problems to be relegated to specialists. The goal is for you to leverage cutting-edge analytical tools along with traditional marketing methodologies to realize better results and increase profits. We encourage faculty members around the globe to participate. The principles youll learn are simple, but theyre so powerful. Professionals from any industry can benefit from learning to view marketing through a customer-centric lens and advancing their analytics capabilities. and increased . They also offer a chance to experience the Wharton culture. Download Your AI App for Business Central . This is referenced at the top of the program landing page under the Duration section, as well as in the program brochure, which you can obtain by submitting the short form at the top of this web page. The Business Analytics joint concentration between the OID and STAT departments is designed to build deep competency in the skills needed to implement and oversee data-driven business decisions, including (i) collecting, managing and describing datasets, (ii) forming inferences and predictions from data, and (iii) making . Using data collection methods in the forms of passive data collection, media data collection, and descriptive data collection along with A/B testing. And how can analytics help you make better business decisions? The Business Analytics: From Data to Insights online program is beneficial for leaders and managers who want an edge over their competition. professors, youll learn how data is used to assess what drives financial performance and to Coaches and Leadership Development Consultants. Business Analytics: From Data to Insights Wharton's three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. This information will be noted in the program brochure. Wharton Business Analytics Certification | Online Data Analytics Training Course Business Analytics: From Data to Insights Myself Team/Group STARTS ON March 9, 2023 DURATION 9 weeks, online 6-8 hours per week PROGRAM FEE US$2,750 US$2,530 or get US$275 off with a referral Flexible payment available For Your Team The Business Analytics online program provides an introduction to big data analytics for all business professionals, including those with no prior analytics experience. You have been invited to Business Analytics: From Data to Insights. Learners can avail of the Business Analytics: From Data to Insights program certificate by completing the online curriculum, including the assignments, practical work, and the capstone project. Study real-world examples from consumer packaged goods, financial services, media, retail, apparel, and technology. The three sources include: Use cases that support C-level metrics (think revenue, cost, and risk). Please email us if you need further clarification on program activities. . The Business Analytics: From Data to Insights online course is designed under the Wharton Executive Education, in collaboration with Emeritus, an online education platform. Lean on business reasoning to increase model performance through feature engineering and use your persuasion skills to convince key stakeholders of your approach. IDC predicts analytics and big data market will reach $274.3 billion in revenue by 2022. of the content streamed on Netflix is driven by analytics specifically its recommendation engine. I agree to the processing of my personal data, including its transmission to the Provider of this course. How Entrepreneurs Can Use Machine Learning to Make their Business Successful? Questions like, how can analytics help you predict the future better? Entrepreneurship Acceleration Program: Scaling Your Business (Wharton Executive Education) 5. Early registrations are recommended because the seats fill up quickly. A vibrant buzz filled the Lauder auditorium the morning of February 10th, as twenty-three teams prepared to present their business ventures to a panel of alumni. school.support@emeritus.org. ENROLL TODAY flexible payment plans available with 14-day money back guarantee! This option is made available on the payment page and should be selected before submitting the payment. For maximum flexibility, you can access program content from a desktop, laptop, tablet, or mobile device. HR Management and Analytics: Unlock the Value of Human Capital (Wharton Executive Education) 4. Philadelphia, PA 19104. ai-analytics@wharton.upenn.edu. Peer learning adds substantially to the overall learning experience and is an important part of the program. By clicking the button below, you agree to receive communications via Email/Call/WhatsApp/SMS from Wharton & Emeritus about this program and other relevant programs. Duration: 4 weeks (1-2 hours/week). 3. This program is appropriate for anyone who touches the product life cycle, growth strategy, or marketing practice, and there are no prerequisites required. Business Analytics: From Data to Insights, Descriptive Data Collection: Surveys, Net Promoter Score (NPS), and Self-Reports. 265 S. 37th Street, Third Floor. Dan Taylor, faculty director of Wharton Forensic Analytics Lab, weighs in on the significant deficiencies in FTXs internal controls. The strategy to build an analytics practice is simple. Duration: 3 months online, 68 hours per week, +1.215.999.8689 This course is designed to impact the way you think about transforming data into better decisions. Invite a friend or colleague and get US$275 off on your program. The major challenge is first identifying the right business problem to solve, and then determine if. Make data-driven decisions that improve customer satisfaction, increase sales, and drive revenue growth. Learn more >. Harness the power of machine learning for better decision-making. Some of the companies discussed include Amazon, Netflix, and Starbucks. All certificate images are for illustrative purposes only and may be subject to change at the discretion of the Wharton School. Working It host Isabel Berwick talks to Lynn Wu, a Wharton Business School professor and an expert on emerging technologies related to the future of work. Data that is collected by the company is used to create predictive models. The Wharton School, University of Pennsylvania, Philadelphia, Top Medical Colleges in India accepting NEET Score, Medical Colleges in India Accepting NEET PG, MHCET Law ( 5 Year L.L.B) College Predictor, List of Media & Journalism Colleges in India, Top Government Commerce Colleges in India, Top Hotel Management Colleges in Hyderabad, Top Hotel Management Colleges in Tamil Nadu, Top Hotel Management Colleges in Maharashtra, Diploma in Hotel Management and Catering Technology, Knockout JEE Main 2022 (Easy Installments), Engineering and Architecture Certification Courses, Programming And Development Certification Courses, Artificial Intelligence Certification Courses, 10 Reasons to Enrol Yourself in a Digital Marketing Course, 8 Must-Have Skills for AWS Cloud Architects, Planning to Upskill Yourself? To complete the program, you must complete assignments in 7 out of 9 weeks. The deadline for the Business Analytics: From Data to Insights course is available on the website. We're trying to fix this error. Learn how you can build data-driven decision-making skills with Wharton Executive Education's Business Analytics: From Data to Insights program. Please email us with the details of the program you are interested in, and we will assist you. No, only verified digital certificates will be issued upon successful completion. Professionals from any industry can . Find available AI and business analytics courses and programs for professionals offered in person and online. Business Analytics: From Data to Insights. In this course, Whartons top professors and pioneers in the field of people analytics will explore the state-of-the-art techniques used to recruit and retain great people, and demonstrate how these techniques are used at cutting-edge companies. Privacy Policy. APPLY NOW Passing Criteria Lean on business reasoning to increase model performance through feature engineering and use your persuasion skills to convince key stakeholders of your approach. Excited to share that I have successfully completed the Business Analytics: From Data to Insights certification program through Wharton Executive Education at The expert faculty will brief the Business Analytics: From Data to Insights certification with a combination of live and recorded video lectures. We encourage faculty members around the globe to participate. Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university. Yes, the learning platform is accessed via the internet, and video content is not available for download. Photos: Unsplash, WestCoastivieS via WikimediaLogos provided by ClearbitFind jobs at Jooble, This product includes GeoLite2 data created by MaxMind, available from maxmind.com. After reviewing the information on the program landing page, we recommend you submit the short form above to gain access to the program brochure, which includes more in-depth information. Evaluate Your Users Find Out Who Will Be Using the Platform. Delivered through a combination of video and live online lectures, Learn through individual assignments and feedback, Delivered through a combination of recorded and live video lectures, 4 Live Teaching Sessions by Wharton Faculty. Correlation, causation, forecasting, regression analysis, and simulation tools, Visualizing and interpreting data, understanding optimization models and decision trees. Candidates have flexible payment options that allow them to choose to pay the full fee at once and in two or three installments on the respective dates. Learn more about the program here: http://bit.ly/2S5HbdSProfessor Christopher Ittner talks about Wharton's Business Analytics (Online): From Data to Insights. The Business Analytics program is designed to give participants an understanding of how to look at data and identify insights, improve their ability to make long-term predictions, and prescribe future actions to help make better business decisions. linked to financial performance. Weve sent you an email with enrollment next steps. Video lectures must be streamed via the internet, and any livestream webinars and office hours will require an internet connection. After filling the form, they will be directed to the payment page. Videos featuring expert Wharton faculty provide dynamic explanations of frameworks and concepts. The digital certificate will be sent approximately two weeks after the program, once grading is complete. Almost 75 percent of companies need the technology and skills to make effective use of collected data. iD Fresh Food Case Study: Apply Optimization Models Conduct exploratory data analysis, assessing and cleaning data, and then build, train, test, and evaluate machine learning models (using XGBoost). Delivered in collaboration with program partner Emeritus: The K. P. Chao Professor; Professor of Marketing; Vice Dean of Analytics at Wharton; Chairperson, Wharton Marketing Department, The Wharton School; Professor of Economics; Professor of Education; Professor of Statistics, University of Pennsylvania, Research Interests: Marketing research methods, missing-data problems, psychometrics, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), The Wharton School, Research Interests: Pricing, social influence, social networks, Assistant Professor of Marketing, The Wharton School, Research Interests: Marketing analytics, data-driven design, decision support, preference measurement, Blended Learning Solutions for Organizations, Business Analytics: From Data to Insights, Digital Transformation for Senior Executives Program, Entrepreneurship Acceleration Program: Scaling Your Business, Fintech Revolution: Transformative Financial Services and Strategies, Marketing Manager (traditional, digital, or omni-channel) who aims to use analytics to improve marketing ROI, Business or Data Analyst who wants to gain expertise in marketing-specific applications such as regression analysis and conjoint analysis, General or Business Manager who wants to take a broad, customer-centric view of innovation for better decision making, Product or Brand Manager who seeks to explore analytics techniques to optimize the impact of their marketing investments.